Your mets database is your list of contacts you’ve already met and started a rapport with, or people you already have relationships with. These people can easily become clients if you nurture your relationships and build genuine connections. But, here’s the thing: if your mets list isn’t consistently growing, your business is in trouble. Keep reading to find out why your mets list is so important and how to grow it.
Who Should Be on Your Mets Database?
Real estate is a social game. At minimum, agents should have at least 200 people in their mets databases. If you can’t find 200 people in your network to add to your mets database, you aren’t socializing enough. Plus, these contacts don’t all have to be strangers who you’ve befriended. Everyone you already know can be on this list, including family and friends. Here are some other examples of contacts for your mets:
- Your neighbours
- Your hairstylist, manicurist, or gym trainer
- Past employers and employees
- Your high school or university teachers
- Agents outside the city you can use as referrals
Another source is your connections list on LinkedIn. With a pro membership, you can extract all your contacts’ email addresses and add them to your mets database.
Setting Mets Database Goals
At the start of every year, you should be setting a goal for your mets database. For reference, an agent with a stable 7-figure income needs at least 3000-5000 contacts on their mets. If your goal is to crack the 6-figure level income, your beginning goal should be to have at least 500 contacts.
If you’re a new agent who’s just starting their mets list, make your first goal to hit the 200 contacts benchmark. After that, aim for minor increments, like 25 per week. Goals are key for growing this list and any other leads list.
How to Use Scripting to Grow Your Mets
Scripts are incredibly useful when growing your mets database. It starts with know what each contact’s preferred form of contact is. If they spend more time responding to text messages than emails, you should have that noted in your system. Show up where your contacts show up.
Your phone call and email scripts should be personalized and genuine. Avoid anything cheesy, salesy, or generic.
At the beginning of each year, contact every person on your mets list. Ask them if they have any real estate plans in 2020 and if you can help them with anything. They might have plans to buy, sell, renew their mortgage, invest, or install a pool. Even if it doesn’t relate to buying and selling, helping them find the best pool installation company improves your reputation in their eyes. Be open to helping in whatever way you can.
Let Me Help You Grow Your Business
Scripting is a key component of every successful real estate business. I can help you nail yours so your leads increase, your mets become clients, and you continue to grow your lists. Contact me today to join my weekly scripting tribe.
